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IHCA News & Resources

What home care companies need to be doing in 2022 for digital marketing

There are so many different approaches to online marketing (SEO, PPC, Social Media, Pay-Per-Lead) and various providers contacting you on a regular basis to inform you how necessary their particular service is that it can be overwhelming to know which step to take. How do you know which tasks to prioritize and what company to trust to oversee it? This checklist nails down the proven methods that we have seen work time and again so you can begin building your web presence with confidence.

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How to grow your home care leadership

Excerpt – Home care agency owners often feel bogged down by the constant struggle to find new clients and the caregivers to care for those new clients. Plus, keeping up with the never-ending stream of office tasks associated with managing a business can almost make it not worth the stress.

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